World of Quality Plumbing Online Store
svitsanteh.com.ua is an online plumbing store that initially had almost no presence in organic search: visibility was at 0, with only a few keywords and no traffic. The niche is complex and highly competitive, so the main goal was to expand semantic coverage for plumbing categories, optimize the catalog, and bring the site into stable organic search.
What we did
— carried out comprehensive technical optimization;
— completely redesigned the catalog structure (toilets, sinks, bathtubs, faucets, etc.);
— expanded semantic coverage for plumbing types and brands;
— optimized product pages and filters;
— implemented structured data markup;
— strengthened external signals through link building;
— regularly updated content and improved internal linking.
Results
— Visibility: starting at 0, reaching a maximum of over 2; showing steady growth and entering the active organic search zone.
— Traffic: starting at 0, reaching a maximum of 12 035 visits.
— Keywords: growth from 4 to 79 310; a significant jump occurred after work on categories, followed by stable retention and gradual growth.
The svitsanteh.com.ua project demonstrates how technical optimization, expanded semantic coverage, catalog redesign, and systematic content work can transform a website from zero presence to high organic visibility. The plumbing store grew from 0 to over 79 000 keywords, gained more than 12 000 visits, significantly strengthened its presence for commercial queries, and secured stable positions in a competitive product niche.
CHOOSE THE BEST
Kelyan Media – a team of professionals who have been creating and developing custom websites for over 5 years. We believe that a website is a key tool for any business, so our goal is to help our clients achieve a high-quality and effective turnkey website.
English