Instagram Reels: 18 Ideas for Creating Trending Videos

Storytelling

Before/After: Show the results of the work, what was before and what happened after

Atmospheric videos and nature

Backstage

Life hacks and educational content

Unboxing

Lipsync

Memes

A scene from the film

Challenge

Selection and slideshow

Collaborations

Bow Reincarnation and Review

Workflow - shooting

Expectation - reality

Reviews

Interview

Expert content

Conclusion

Reels is an Instagram feature that lets you create and share short videos up to 60 seconds long. With Reels, you can create cool, high-quality, and engaging videos that will captivate your audience. In this post, I'll share three ideas for making trending videos with Reels.

Storytelling

One of the best ideas for creating videos in Reels is to use storytelling. Storytelling is the art of telling a story. You can use this method to tell a story about your life, how you achieved your goals, or share interesting facts about your work or hobbies.

 

Creating a storytelling video can be a challenging process, but if you can tell your story well and share your emotions with your audience, you can attract a lot of attention.

Before/After: Show the results of the work, what was before and what happened after

Another great idea for creating videos in Reels is to use a "before/after" format. You can show your work or transformations and compare how it looked before and how it looks now.

 

This format can be applied to a variety of fields, from makeup and hairstyling to interior design and renovation. If you want to use this format, try making the pre- and post-video more engaging, adding beautiful music, and using creative transitions.

Atmospheric videos and nature

If you want to create a video that will capture your audience's attention, try using atmospheric videos and nature. This could be a travel video, a video about nature walks, or a food video shot against a beautiful backdrop.

 

 

When creating such videos, it's important to choose music that matches the mood of the video and enhances its beauty. Also, don't forget to pay attention to video quality—shoot in good lighting, use an image stabilizer or a tripod to make the video more professional.

Backstage

Behind-the-scenes footage is a great way to show how content is created. You can film the process of creating your content and explain how you achieved a particular result. This is not only engaging for viewers but also helps build trust in you as a quality content creator. For example, if you're filming a makeup video, you can show how you choose your makeup, the techniques you use, and how you achieve the desired result.

Life hacks and educational content

In Reels, you can also create educational and lifehack content that will help your viewers learn new skills and skills. Depending on your niche, you can create videos that demonstrate how to use products, set up apps, do a quick makeup routine, cook, and much more. Lifehacks are always popular because they help people improve their lives.

Unboxing

If you love buying new things and want to share your thoughts with others, then making unboxing videos can be very engaging for your viewers. In these videos, you can show off the items you've bought and what they look like inside the packaging. You can explain why you bought the item, what you like, and what you don't. Unboxing videos are very popular on YouTube and Instagram, and they can attract new viewers to your account.

Lipsync

Lip syncing is one of the most popular trends on Reels. Lip syncing involves dubbing the voice or audio track from another video or song and then creating your own video with that audio. You can use any song or sound you like and create a video using it. It could be a familiar melody, a popular song, or even a funny sound from a meme.

 

To create a trending video in Reels using lip-sync, you can choose a song or sound you like and then create a video that matches the sound. For example, if you've chosen a popular song, you can create a video that matches its lyrics. This could be a dance, an action, or something else that fits the song's theme. If you've chosen a funny sound from a meme, you can create a video that matches the mood of that sound. This could be a funny movement or facial expression that highlights the funny sound.

Memes

Memes are visual images that convey meaning and are used to create humorous videos on social media. On Instagram Reels, memes can be used to create trending videos. To create a meme video, you can choose a popular meme that aligns with your theme or idea and create a video that conveys the meaning of that meme. For example, if you choose a meme featuring an angry cat, you can create a video that conveys the cat's angry mood, or you can use it to convey feelings of frustration or anger. Use creative ways to convey the meme's mood in your video, such as animation, effects, and filters, to make your video even more vibrant and memorable.

 

You can also create your own memes that suit your own style and taste. Creating your own memes can be a fun and engaging process that can lead to unique content and engaging audiences.

 

A scene from the film

One of the best ideas for creating trending videos on Reels is using scenes from popular movies. It's a simple and effective way to capture viewers' attention and create a unique video. Choose a favorite movie scene and recreate it in your own style. To do this, you might need a couple of friends, some props, and maybe a little editing. Once you've created your version of the scene, post it on Reels and use relevant hashtags to increase views.

Challenge

Another way to create trending videos on Reels is by participating in challenges. Challenges are challenges that ask users to create videos on a specific topic. These challenges can be related to music, dance, fashion, food, and more. To participate, you need to find a hashtag related to the challenge topic and create your video using the corresponding music or actions. If your video is popular with viewers, it could go viral, and you could become the next Reels star.

Selection and slideshow

One of the most popular video creation ideas in Reels is a compilation or slideshow. This feature allows you to create unique and engaging videos that incorporate photos and short videos shot at different times and locations.

 

To create a compilation or slideshow, you need to select several images or video clips to include in your video. You can then add music and use various effects to create a unique look.

 

To create a trending video in Reels using a collection or slideshow, choose a relevant topic that interests your audience. For example, you could create a collection of photos from your latest trip, add music, and use relevant hashtags to attract attention to your video.

Collaborations

Another great way to create trending videos in Reels is by collaborating with other Instagram users. You can invite your friends or popular bloggers to create a joint video.

 

A collaboration could take the form of an interview, a duet, or creating something new together. Depending on your channel's theme and audience, you could invite fellow entrepreneurs to discuss their ideas or simply joke around with your friends.

 

Collaborations can also help you expand your audience and attract new subscribers to your channel.

 

Moreover, such videos usually get a great response from viewers as they represent a unique combination of several personalities.

 

To create a trending video in Reels through collaboration, choose a partner who is in your niche or who shares similar interests with you. 

 

The shared video must be interesting and of high quality to attract the attention of viewers.

 

You can use various effects and features available on Instagram to create unique and engaging content. Don't forget to use hashtags to make your video easier to find in searches.

Bow Reincarnation and Review

Transformation is one of the most popular types of video content on Instagram. This video format allows users to transform into different characters, using different makeup and accessories to create different looks. To create this type of content using the Reels feature, follow a few simple steps:

 

Step 1: Choose a character or image you want to bring to life. This can be anything from a celebrity to a fantasy hero.

 

Step 2: Prepare your makeup. Depending on the look you've chosen, you may need to purchase special makeup or accessories.

 

Step 3: Create your transformation. Start filming videos of yourself dressed and without makeup. Then gradually add makeup, accessories, and other elements to create your new look.

 

Step 4: Edit your video. Use the Reels feature to create a short clip that shows your transformation from start to finish.

Workflow - shooting

Another idea for creating trending video content using Reels is showcasing your work process. This video format allows you to show your followers how you work, create your products, or prepare food. To create this type of content using Reels, follow a few simple steps:

 

Step 1: Choose your process. This can be anything from creating a new product to cooking.

 

Step 2: Prepare your tools. Depending on what you plan to do, you may need to purchase special tools or products.

 

Step 3: Record the process. Start filming yourself as you work. Film each step of the process to make your video informative and clear.

 

Step 4: Edit your video. Use the Reels feature to create a short video that shows your work process from start to finish.

Expectation - reality

Make a short video that shows your expectations for an event or product, then cut to the reality of what actually happens. For example, you could make a video where you expect the pizza to be perfect, then show the reality that it's not as good as you expected. This idea requires some creativity and humor to make the video memorable.

Reviews

Make a video about product or service reviews. For example, if you ordered something online, show yourself opening the box and talking about how much you love it. This will help other users understand how great the product or service is and make their own purchases based on your reviews.

Interview

Create a short video interviewing other Instagram users. You can ask them questions on various topics to get their opinions. For example, you could ask other users what products they like, what books they read, or how they spend their free time. This will help other users understand what's interesting and popular in a particular Instagram community.

Expert content

Create a short video where you give tips on how to do something better. For example, you could create a video on how to choose the right shoes for sports or how to style your hair. This will help other Instagram users improve their skills in a specific area and give them new ideas.

Conclusion

Instagram's Reels feature is a powerful tool for creating creative content, attracting new followers, and expanding your profile's reach. By reimagining and reviewing looks or demonstrating your workflow, you can create trending videos and keep your audience engaged. Feel free to experiment with this feature and create unique content that will set you apart from other Instagram users.

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