How to create a Telegram bot for business in 2026: a complete practical guide from design to integration with Payme, Click, and CRM
Эволюция Telegram в Узбекистане: От простых чатов до главной бизнес-среды За последние несколько лет мессенджер Telegram в Узбекистане прошел уникальный эволюционный путь, которому сложно найти аналоги на других региональных цифровых рынках мира. Если в большинстве стран Европы и Америки мессенджеры остаются исключительно вторичным каналом персонального общения для обмена бытовыми текстовыми сообщениями, то в Ташкенте и […]
Website Development in Uzbekistan: Why Templates Kill Conversion and How to Build a Profitable Web Ecosystem
Рынок веб-разработки Узбекистана в 2026 году переживает сдвиг: стандартные сайты-визитки и дешёвые шаблоны на Tilda или WordPress перестали приносить прибыль, превратившись в «пассивные» расходы. В этой статье специалисты KelyanMedia подробно разбирают, почему шаблонные решения сливают рекламный бюджет, какова анатомия продающего веб-приложения с интеграцией локальных платежных систем (Payme, Click, Uzum) и CRM, а также в каких […]
Telegram Mini Apps (TMA) vs. Corporate Websites in Uzbekistan (2026): Architecture, Conversion, and Platform Selection for Business
Выбор между Telegram Mini Apps (TMA) и классическим сайтом в Узбекистане в 2026 году — это не вопрос «моды», а вопрос физики конверсии. В мобильном трафике TMA побеждает за счет ликвидации SMS-авторизаций и нативной интеграции с Payme/Click, снижая стоимость лида (CPL) в 2.5–3 раза. Однако веб-сайты остаются незаменимы для SEO-продвижения и длинных B2B-сделок. В исследовании […]
Instagram Stores vs. Telegram Bots: A Global Performance Marketing Study for Retail in Uzbekistan
In 2026, Uzbekistan's retail industry is experiencing a crisis in traditional SMM: the cost of customer acquisition on Instagram is rising, while conversion rates are falling due to the long transaction cycle on Yandex.Direct. This article is an in-depth analysis of an alternative in the form of autonomous Telegram bots (Mini Apps). We analyze the shift in focus from reach to ROI (return on investment) using real numbers, compare the unit economics (CPL and CAC) of both platforms, and […]
How much does it cost to develop a turnkey sales website in Tashkent in 2026: from a business card to Highload E-commerce?
In 2026, website development in Uzbekistan requires a comprehensive performance approach. The cost of a professional website in Tashkent ranges from 1,500 to 3,000 rubles for landing pages and corporate resources, and from 5,000 to 15,000 rubles+ for Highload E-commerce. The price is influenced by the choice of architecture (CMS or custom frameworks), the depth of UX/UI analytics, and integration with local payment systems […]
How to make a company website selling
In today's world, creating a company website is a necessary step toward a successful business. However, for a website to be truly useful and drive sales, it's essential not only to create its virtual walls but also to learn how to build an attractive and productive world around them. In this article, we'll explore the key aspects of making your company's website more than just […]
How to Increase Landing Page Conversion Rates on 200%+
How to increase landing page effectiveness? This is a question that concerns every marketer and business owner. Improving conversion is a key goal discussed in case studies, at marketing conferences, and when launching websites, quizzes, and social media advertising campaigns. Conversion plays a vital role in achieving success and business growth online. Let's look at several effective strategies that will help increase conversion […]
Telegram Bot: Developed for Business
Artificial intelligence technologies are currently at the peak of their development, and chatbots are one of the most popular tools in this field. Chatbots are computer programs that can communicate with users via a chat interface. Currently, the most popular platform for creating chatbots is Telegram. Let's look at the opportunities Telegram bots offer for businesses and how […]
How to launch an online store for my business
An online store is a good solution not only when a business is transforming from online to offline. Transitioning a store to the online space facilitates company expansion, increased profits, and 24/7 operations. An online store has a number of advantages, especially in 2023, when the market is rapidly transitioning to a digital format. We'll share the benefits and advantages of this option for a company in this article! […]
How to write technical specifications for a website
Developers, designers, and others involved in website creation aren't visionaries. They can't possibly know what a potential client wants. To ensure everything is done correctly, it's necessary to create a technical specification that clearly outlines the stages of website creation, any changes to details, the text to be written, and so on. Such actions will help avoid misunderstandings between the client and the contractor. This means unnecessary expenses can be avoided. Therefore […]